People are more likely to ditch the car and use an e-bike if they feel

General
1

Very interesting and practical story of the three pillars of a successful program to encourage mode shift away from cars:

  1. Improved infrastructure
  2. Accessible and affordable alternatives
  3. Education and social support

For me it is a bit of an eye opener that people are inhibited from cycling due to concern about it being considered ‘abnormal’ (clearly this doesn’t bother me!) - and that this can be mitigated.

2

Jackie and I were just talking about this today. Lots of adults don’t know how/when to change gears, for example. I wonder if we could organise/support efforts to teach adults basic stuff which would make it so much more likely for them to jump on a bike.